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Email: info@iiea.co.ke

Earning the Accredited Customer Service Representative (ACSR) designation clearly conveys your commitment to excellence in customer service and professionalism. Plus, the ACSR designation distinguishes you as being prepared to meet the complex insurance challenges your clients face.

Passing the required ACSR exams earns the Accredited Customer Service Representative designation.

Ethics requirement. The Institutes believe ethical decision making skills are essential to the practice of insurance. All designation program participants must complete either Ethical Guidelines for Insurance Professionals (for all programs except CPCU) or the CPCU program’s Ethics and the CPCU Code of Professional Conduct. Both online modules are free

The Accredited Customer Service Representative (ACSR) designation consists of the following tracks:

Personal Lines

• ACSR 1: Homeowners Insurance
• ACSR 2: Personal Automobile Insurance
• ACSR 3: Personal Lines Related Coverages

Commercial Lines

• ACSR 6: Commercial Property Insurance
• ACSR 7: Commercial Liability Insurance
• ACSR 8: Commercial Automobile Insurance
• ACSR 9: Commercial Lines Related Coverages

Life/Health

• ACSR 10: Life Insurance
• ACSR 11: Retirement Planning
• ACSR 12: Disability and Health Insurance

Additionally, to earn the ACSR designation, you must also complete:

Core Courses

• ACSR 4: Agency Errors and Omissions

• ACSR 5: Professional Development & Account Management

Ethics Requirement

• Ethical Guidelines for Insurance Professionals (Ethics 311)
or
• Ethics and the CPCU Code of Professional Conduct (Ethics 312)

Bottom-Line Benefits

• Enhance profitability by managing a better book of business and avoiding E&O claims with a more comprehensive knowledge of insurance products
• Increase the ability to cross-sell products with a thorough understanding of client needs
• Improve overall efficiency with an increased confidence in capabilities and knowledge
• Develop customer loyalty by demonstrating higher levels of professionalism and customer service

We Recommend ACSR for: Agents, brokers, and customer service representatives

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