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NEW! Accredited Adviser in Insurance—Management (AAI-M™)

Establish a clear professional advantage in the marketplace and fulfill your commitment to customer service with the Accredited Adviser in Insurance program. In today's increasingly complex property-casualty insurance marketplace, only producers with in-depth insurance knowledge and a strong focus on customer service have a competitive edge. AAI gives you the professional education you need.

With in-depth insurance product knowledge and a strong focus on customer service skills, AAI is the premier designation for all agency professionals.

This Program Is Recommended For

• Agents
• Brokers
• Agency Principals
• Producers
• Account Managers
• Customer Service Representatives

Course Levels

• Intermediate
• Advanced

Completion Time Frame

Complete the program in as little as 9-15 months.

Course Requirements

• Three foundation courses
• Complete Ethics 311 or 312

Course Sequence

You can take courses in any sequence according to your background, needs, and interests.

Program Requirements


In order to satisfy the Accredited Adviser in Insurance (AAI) education requirements, you must pass in any order the following courses. You can also earn the Accredited Adviser in Insurance - Management (AAI-M) by completing the AAI designation program plus one additional course.

Foundation Courses

AAI 81 Foundations of Insurance Production

Learn about various insurance products and services.

Topics Covered

AAI 81 Segment A Topics:

• The insurance business—an overview
• Insurance and the legal system
• Risk management and the producer
• Insurance sales and account development

AAI 81 Segment B Topics:

• Homeowners insurance
• Personal automobile insurance
• Other personal insurance
• Personal financial planning

AAI 81 Segment C Topics:

• Commercial property insurance Part I and Part II
• Business income and extra expense insurance
• Commercial inland and ocean marine insurance

Course Level


Suggested Self-Study Time

5-7 weeks

Price: $ 490.00

AAI 82 Multiple-Lines Insurance Production

Understand a wide range of coverage forms.

Topics Covered

AAI 82 Segment A Topics:

• Commercial general liability insurance Part I and Part II
• Commercial automobile insurance
• Garage and motor carrier insurance

AAI 82 Segment B Topics:

• Commercial crime insurance
• Businessowners insurance
• Other commercial coverages
• Workers compensation and employers liability insurance

AAI 82 Segment C Topics:

• Specialty insurance
• Commercial excess and umbrella liability insurance
• Surety bonds

Course Level


Suggested Self-Study Time

5-7 weeks

Price: $ 490.00

AAI 83 Agency Operations and Sales Management

Learn how to build strong customer relationships.


AAI 83 Segment A Topics:

• Agency formation and environment
• Organizational management
• Agency sales management
• Personal production plans

AAI 83 Segment B Topics:

• Producer-insurer relations
• Public image of the insurance agency
• Agency growth and customer communications
• Market segmentation and target marketing

AAI 83 Segment C Topics:

• Managing agency information technology
• Agency customer service management
• Agency financial management

Course Level


Suggested Self-Study Time

5-7 weeks

Price: $ 465.00

AAI-M Course

AAI 87 Agency Leadership and Strategic Alignment

Learn new leadership skills that will help align your agency's operations with its organizational goals.

This course is not a requirement of the AAI designation. If you are an AAI designee and pass AAI 87, you earn the AAI-M designation.

Topics Covered

• The aligned organization
• Cultivating organizational alignment
• Employee development
• Managing across organizational boundaries
• Creating competitive advantage
• Strategic agency management
• Relationship management
• Business continuity planning

Course Level


Suggested Self-Study Time

5-7 weeks

Price: $ 385.00


To satisfy the Ethics requirement, you must pass one of the following free, 50-question online exams:

• Ethics 311 Ethical Guidelines for Insurance Professionals
• Ethics 312 Ethics and the CPCU Code of Professional Conduct

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